There are a ton of news articles and blogs for entrepreneurs and startups. Running your own business you clearly don’t have time to trawl through all of this info in search of articles that might be useful for you. In our Best of the Blogs section we’ll showcase some of the more interesting and useful articles out there.
Once you get passed the rather aggressive title it’s actually a pretty interesting article. It has great reminders about making sure you are doing useful, meaningful things with your time which in turn will help you actually build your business, as opposed to spending timetalking about building your business. There are also some useful reminders that getting something done the fastest isn’t always the best. Where applicable taking time to figure out what you are trying to accomplish with a particular task is better than dashing something off. While the author’s experiences relate to the tech industry it’s applicable for any sector.
A blog entry from website analytics company KISSmetrics which asks startup CEO’s about what changes they made to get better customer engagement. Nearly every response can be summed up by saying: make your call to action or sign up as easy as possible with as few mouse clicks as possible. Don’t have lengthy sign up forms, don’t make it difficult for users to figure out what they have to do, just make it simple and straightforward.
We’re big fans of ways to get publicity – preferably free – for your startup. Under 30 CEO talks through some ways to help get your startup noticed by the press without spending large amounts of money. They also discuss how not to get caught up in paying for coverage.
Social media is important for your business, but it can be confusing and time consuming. The WSJ discusses some ways to make sure your foray into social media is as useful as possible and doesn’t detract from getting your business up and running. There is a case to be made for waiting until you are on firming footing before gearing up with social media. That way you can concentrate on your business and then when you are ready you are in a better position to utilize social media.
Stupid rules make your staff grumpy and unhappy. By scheduling a brainstorming session to figure out how to streamline your operations and get rid of stupid rules you can engage your employees and make them happier. Figure out which rules are irritating your staff and if you can get rid of them (e.g. not regulatory requirements). Which ones really impact your business and which ones can you live without? You’ll make your staff happier and more productive at the end.